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TRADE SPACE FOR TIME: THE NON-ENGAGEMENT STRATEGY

Retreat in the face of a strong adversary is a sign not of weakness but of strength. By resisting the temptation to respond to an aggressor, you buy yourself valuable time, time to recover, to think, to gain perspective. Let your adversaries advance; time is more important than space. By refusing to fight, you infuriate them and feed their arrogance. They will soon overextend themselves and start making mistakes. Time will reveal them as rash and you as wise. Sometimes you can accomplish most by doing nothing.

15.12.2022

Create a Threatening Presence: Deterrence Strategies

The best way to fight off aggressors is to keep them from attacking you in the first place. To accomplish this, you must create the impression of being more powerful than you are. Build up a reputation: You are a little crazy. Fighting you is not worth it. You take your adversaries with you when you lose. Create this reputation and make it credible with a few impressive, impressively violent, acts. Uncertainty is sometimes better than overt threat: if your opponents are never sure what messing with you will cost, they will not want to find out. Play on people's natural fears and anxieties to make them think twice. Always remember the first rule of power strategies: Power is not only what you have but what the adversary thinks you have.

11.12.2022

TURN THE TABLES: The Counterattack Strategy

Moving first, initiating the attack, will often put you at a disadvantage. Doing so, you are exposing your strategy and limiting your options. Instead discover the power of holding back and letting the other side move first, giving you the flexibility to counterattack from any angle. If your opponents are aggressive, bait them into a rash attack that will leave them in a weak position. Learn to use their impatience, their eagerness to get at you, to throw them off balance and bring them down. In difficult moments do not despair or retreat; any situation can be turned around. If you learn how to hold back, waiting for the right moment to launch an unexpected counterattack, weakness can become strength.

08.12.2022

Pick Up Your Battles Carefully: The Perfect Economy Strategy

We all have limitations; our energies and skills will take us only so far. Danger comes from trying to surpass our limits: seduced by some glittering prize into overextending ourselves, we end up exhausted and vulnerable. You must know your limits and pick your battles carefully. Consider the hidden costs of any conflict: time lost; political goodwill squandered; an embittered adversary bent on revenge. Sometimes it is better to wait, to undermine your adversaries covertly rather than hitting them straight on. If the confrontation cannot be avoided, get your adversaries to fight on your terms: aim at their weaknesses; make the conflict expensive for them and cheap for you. Fighting with perfect economy, you can outlast even the most powerful foe.

26.11.2022

Defensive Warfare

To fight in a defensive manner is not a sign of weakness; it is the height of strategic wisdom, a powerful style of waging conflicts.

24.11.2022

Transform tour Conflict Into a Crusade

The secret to motivating people and maintaining their morale is to get them to think less about themselves and more about the group. Involve them in a cause, a crusade against a hated adversary. Make them see their survival as tied to the success of the army as a whole. In a group in which people have truly bonded, moods and emotions are so contagious that it becomes easy to infect your troops with enthusiasm. Lead from the front: let your soldiers see you in the trenches, making sacrifices for the cause. That will fill them with the desire to emulate and please you. Make both rewards and punishments rare but meaningful.

02.10.2022

The Controlled Chaos Strategy: Segment Your Forces

The critical elements in any kind of conflictual situations are speed and adaptability: the ability to move and make decisions faster than the adversary. But speed and adaptability are hard to achieve in today’s world: we have more information than ever before at our fingertips, making interpretation and decision making more difficult; we have more people to manage, those people being more widely spread. We face more uncertainty.

25.09.2022

The Command & Control Strategy

The problem in leading any group is that people inevitably have their own agendas. If you are too authoritarian, they will resent you and rebel in silent ways. If you are too easygoing, they will revert to their natural selfishness, and you will lose control. You must create a chain of command in which people do not feel constrained by your influence yet follow your lead. Put the right people in place, people who will enact the spirit of your ideas without being automatons. Make your commands clear and inspiring, focusing attention on the team, not the leader. Create a sense of participation, but do not fall into “Groupthink”, the irrationality of collective decision making. Make yourself look like a paragon of fairness, but never relinquish unity of command.

17.09.2022

The “Death-Ground” Strategy

Do not waste precious time dreaming of the future instead of engaging in the present. The only way to change is through action and outside pressure. Put yourself in situations where you have too much at stake to waste time or resources. If you cannot afford to lose, you will not. Cut your ties to the past. Enter unknown territories where you must depend on your wits and energy to see you through. Place yourself on "death-ground," where your back is against the wall, and you must fight like hell to survive.

11.09.2022

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